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| | | | Kaynak: PR Newswire 02-21-2017 09:21:48 |  WESTPORT, Conn., Feb. 16, 2017 /PRNewswire/ -- Women's Marketing, a leading marketing and media services agency for emerging and high growth brands, is pleased to announce that Brandon Heagle has been appointed Chief Digital Officer as part of the agency's ongoing expansion into marketing strategy, digital consulting and advanced analytics.
"Brandon is a vital addition to our leadership team at a time when our clients' need for understanding cross channel attribution and ecommerce performance is growing rapidly," says Women's Marketing CEO Andrea Van Dam. "Brandon is a true digital visionary and a proven marketer of brands in search of high growth."...
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| | | | Kaynak: Advertising Age 04-23-2017 09:09:26 |  You've surely seen those eye charts trying to organize hundreds of marketing technology vendors by category. There are the iconic Lumascapes by Terence Kawaja. And there's my own Chiefmartec.com marketing technology landscape, which last year organized 3,874 martech solutions on a single slide. ...
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| | | | Kaynak: diginomica 07-03-2017 10:00:35 |  Wall Street is a fickle beast. Earlier in the week Oracle?s market valluation soared to an all-time high of $200 billion on the back of analyst perception that the firm had passed a cloud tipping point....
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| | | | Hazırlayan: Önder Bakal 07-31-2017 10:11:21 |  Omnichannel pazarlama nedir. Gelişimi konusunda neler söylersiniz?
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| | | | Kaynak: Forbes 08-28-2017 09:15:50 |  From email marketing to automation, data analytics and innovative uses of artificial intelligence, marketing technologies are helping brands become stronger by engaging and communicating with their target audience on a whole new level....
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| | | | Kaynak: Red and Grey 02-02-2018 12:30:29 |  Sosyal medya mecralarını kullanan markaların kafası bir konuda karışık. Sosyal medya üzerinden yaptığımız şey pazarlama mı yoksa iletişim mi? Günümüzde bu iki konu birbirine çok yakın hatta iç içe değerlendiriliyor. ?Pazarlama İletişimi? diye bir kavram var. Bu kavram çok eski bir kavram değil. Peki bu iç içe durumu nasıl doğru yönetebiliriz?...
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| | | | Kaynak: Chief Marketer 01-02-2021 06:00:49 |  If brands weren?t focused on digital transformation before 2020, they most certainly are now. It?s one of this year?s overarching themes, and those companies that have accelerated the implementation of digital marketing tactics like social selling, ecommerce, online personalization and AI automation are standing out above the rest....
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