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Source: PR Newswire 08-18-2022 06:00:20 | Choice Hotels International, Inc. (NYSE: CHH)?one of the world's largest lodging franchisors?has appointed Noha Abdalla to the role of chief marketing officer, reporting directly to President and Chief Executive Officer, Patrick Pacious. As a key member of the senior executive team, Abdalla will be a champion for the guest experience, leading the company's marketing, advertising, communications, and brand-building functions to advance Choice's corporate strategy across guest touchpoints. She will also help develop a future state technology and infrastructure roadmap for Choice's marketing vision, working closely with the leadership team and key organizations across the company to support future growth objectives.
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