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Victor Koelsch Joins $6B Polaris As First Ever Chief Digital OfficerSource:   Forbes   03-06-2020 10:00:47
On January 13, 2020, Victor Koelsch was named Chief Digital Officer of Polaris, Inc. a Minneapolis, Minnesota-based Polaris. The company is a $6.1 billion (as of 2018) revenue leader in powersports, founded in 1954. The CDO role was newly created for Koelsch. He will be responsible for digital strategy for the company and for accelerating Polaris? development and integration of digital technologies into its products, services, and experiences, as well as leading the creation of new business solutions and digital offerings. Koelsch will dual report to Polaris Chairman and Chief Executive Officer Scott Wine and Polaris Executive Vice President and Chief Financial Officer Mike Speetzen.


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