CDO World

Mission Statement

Our mission is to create an open community where business professionals can establish their thought leadership, increase exposure for their business/organization, and network with others. We aim to provide a balanced view of the current business landscape based on industry news and trends, as well as the real-life experiences from our 10,000+ expert contributors. We are committed to continually providing new and innovative offerings (i.e. webcasts, whitepapers, site functionality, etc.) that enhance the experience for both our contributors and our audience.

History

In 2010, Brian Rice and Michael Brenner sought to leverage social media to build their personal brands through blogging and with the technical expertise of Dan Criel, B2C Marketing Insider and B2B Marketing Insider were launched in May of that year. Both personal blogs quickly established an audience and gained industry recognition/awards. After several months, Rice’s B2C Marketing Insider blog was named one of Ad Age’s Power 150 Marketing Blogs which resulted in an increase in site traffic and guest blogging requests. Frustrated with existing blogging communities that choose to focus more of their efforts on highlighting well-established authors or failed to provide proper author attribution, and faced with an opportunity to connect with new bloggers, Rice decided to transform his personal blog into a ‘real’ open online community and built the strategy for the site’s future growth. With the help of Criel, the site underwent its first redesign and began accepting original guest posts as well as syndicating content with expressed permission. By the end of 2010 the blog outgrew the label of being a ‘personal blog’ and was beginning to take shape as a viable online media property.
In 2012, Business 2 Community established itself as one of the most popular business blogs on the web according to Technorati and Alexa.com. In September of 2012, our offerings expanded to include a monthly webcast series that features our expert panelists as they share business best practices via live and recorded events.

We are privileged to have some of the brightest minds in the industry share their thought leadership and experience with our audience. These contributors provide valuable insights from both a business-to-consumer (B2C) and business-to-business (B2B) perspective; helping us truly create a “Business-to-Community” experience.